Britney Spears is getting a music makeover from Beyonceâ€™s mentor. On Thursday, I heard some new tracks from Britneyâ€™s forthcoming still untitled album, and I can tell you: They’re not bad.
Jive Records, distributed by SonyBMG, will release the album on Nov. 13 despite Spearsâ€™ recent troubles. It will go head-to-head with another BMG release, Alicia Keysâ€™ â€œAs I Am.â€ Iâ€™ve heard several tracks from that album, too.
While Keysâ€™ album is certainly more important artistically, Spearsâ€™ has a lot more riding on it â€”like, her career.
The trick will be how to promote Spearsâ€™ CD. So far, my sources say Jive is just going to put the CD out and not depend on Britney for publicity. Theyâ€™re not going to let another debacle like Spearsâ€™ MTV Video Music Awards performance happen again. No sir, no way.
Britneyâ€™s fans â€” and by the numbers she generates with this column she must have a lot â€”already know â€œGimme More.â€ Itâ€™s the first single, and probably the lead track, although nothing is set in stone.
This much is known, however. Spearsâ€™ guiding light on this project is Jiveâ€™s new A&R guru, Dallas-based Theresa LaBarbera Whites. Sheâ€™s the same women who is credited for discovering Beyonce, Destinyâ€™s Child and Jessica Simpson, and putting their careers on track.
That means that Whites is working with producers and writers to get Britney the right sound for an album’s worth of hits. If the album tanks, which it shouldnâ€™t, Jive and Spears will be in boiling hot water. …
But from the sound of it, Britneyâ€™s got a couple of hits ready to go after â€œGimme More.â€ In particular, a track called â€œHeaven on Earth,â€ written by a California duo called Freescha, is a smash, I think. Itâ€™s a totally original dance track that comprises a distinctive and catchy melody. It sounds fresh and exciting, and itâ€™s eminently hummable.
If Jive can get a video out of Spears for this song, theyâ€™ll be in good shape. The song was co-produced, too, by Kara DioGuardi, a 26-year-old one-woman pop music hit factory.
No, itâ€™s not Bob Dylan or Joni Mitchell, but itâ€™s got a beat, and the kids can dance to it.
Another track, â€œPiece of Me,â€ is written and produced by a team called Bloodshy and Avant. (Donâ€™t you love these names?)
Christian Karlsson and Pontus Winnberg are the same Swedish music production team that did â€œToxicâ€ with Britney in 2004. They tailored â€œPiece of Meâ€ to be a reaction to Spearsâ€™ treatment by the tabloid press and the paparazzi. She gets to sing lines about the photogs â€œpissing me offâ€ and taking pictures of her derriere.
The song has a clever production â€” it sounds like Britneyâ€™s trapped in a pinball machine â€” as it rhymes â€œrich and famousâ€ with â€œshameless.â€ The producers even get to chime in vocally, singing â€œExtra! Extra!â€
The two other tracks I heard were more straight-ahead electronic disco. â€œRadar,â€ produced again by Bloodshy and Avant with The Clutch this time (an Atlanta hip-hop outfit) has sonar pings and sounds like Las Vegas goes EuroDisco. (Check out The Clutchâ€™s MySpace page; youâ€™ll be pleasantly surprised and wonder why theyâ€™re not getting big push.)
â€œBreak the Iceâ€ was produced by Nate â€œDanjaâ€ Hills, protÃ©gÃ© to Timbaland and the man behind â€œGimme More.â€
Add these to some other tracks floating around the internet â€” â€œCold as Fire,â€ produced by rapper T-Pain, in which Spears uses the F-word â€” and we have some idea of what to expect on Nov. 13.
Source: Fox News
Trackback from your site.